These are all encouraging statistics for small business owners.it means you have a very large target market,and as long as you have a website,you have a better chance of being found online than in a phonebook ,filer,or other advertisement.
But…
• There are more than 400 million active websites
• The average person only gives a website 10 seconds before deciding whether the site is worth their time.
Which means that you have got ten seconds or less for the
• Attact the viewer
• Declare your message and
• Get them to take action
A challenge for sure but it is not impossible .to make the most of your websites, you simply need to know a few basic psychological tricks.
Maximize the focal point: most online viewers can only focus on one things at a time. so although you may have a bunch of a great stuff on your site, find the focal point and make sure it’s declaring your messages loud and clear.
Make the message count:
If it take 2-3 seconds to read a sentence better matter to the reader. does your main message apply directly to the needs/wants of your target market? Don not be clever,elusive,or try to reach everyone. Focus on your target market and speak directly to their emotions.
Give them a reason to return: keep your site up to date and full of interesting, valuable information. When your viewers realize that you are constantly updating your site, they are much more likely to return.
Ten seconds is all you have to attract and keep prospects online.so,whatever else you do,be sure to collect lead information off your site.even 10 seconds gives you enough time to start building that relationship with your prospects.
But…
• There are more than 400 million active websites
• The average person only gives a website 10 seconds before deciding whether the site is worth their time.
Which means that you have got ten seconds or less for the
• Attact the viewer
• Declare your message and
• Get them to take action
A challenge for sure but it is not impossible .to make the most of your websites, you simply need to know a few basic psychological tricks.
Maximize the focal point: most online viewers can only focus on one things at a time. so although you may have a bunch of a great stuff on your site, find the focal point and make sure it’s declaring your messages loud and clear.
Make the message count:
If it take 2-3 seconds to read a sentence better matter to the reader. does your main message apply directly to the needs/wants of your target market? Don not be clever,elusive,or try to reach everyone. Focus on your target market and speak directly to their emotions.
Give them a reason to return: keep your site up to date and full of interesting, valuable information. When your viewers realize that you are constantly updating your site, they are much more likely to return.
Ten seconds is all you have to attract and keep prospects online.so,whatever else you do,be sure to collect lead information off your site.even 10 seconds gives you enough time to start building that relationship with your prospects.
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